Short Story - 784 Words

All of their corpses laid upon the ground. At eternal rest they lay silent. The remains are bloodied and sliced to the point of no recognition. Time is still, and I stand in the room adjacent from the carcasses. My head is spinning, my breath is quick. The knife in my hand suddenly feels as if it’s one thousand degrees. The smell of iron creeps into my nose and shakes me to the core. I become so shaky that the seemingly ablaze knife comes loose and falls to the ground. A crisp three clicks fills my ear, and I suddenly am standing with a revolver to my head. My unevenly buttoned shirt dances in the wind as I stand here. The small grains of dirt and small rocks beneath my feet feel as though they are digging into my skin deeper and†¦show more content†¦The more I stand on my aching feet waiting for the Lieutenant to pull the trigger, the more I just want him to end my life. I don’t deserve the life with which I was gifted with. The mistakes made are beyond horren dous and can never be changed. The regrets I hold are creeping their way into my mind, eating away at me. The more I live, the more sanity I lose. It’s almost as if I am trying to hold on to the edge of a skyscraper with soapy hands. I am falling, getting closer and closer to the ground. I scream and began to bawl. The lieutenant can’t stand to look at me anymore, so he seals the deal with a shot. My eyes are pinched shut, waiting for the bullet to invade my skull and shatter all of the memories, dreams, and mistakes. The bullet has yet to reach my head, so I turn in utter confusion. I hesitantly open one eye only to see a lustrous silver bullet traveling at a funeral pace. In awe, I gawk at the mysteriously slow bullet only to realise that the lieutenant is almost frozen in his place. His face is scrunched and wrinkled from the reaction to the blaring gunshot. Upon further inspection, everything around me is moving at an incredibly sluggish speed. The bullet is almost to my head when I have a realisation. Maybe, I can run. With the shiny silver bullet centimeters away from my skull, I try to take a step. My feet are unwilling to move and I soon realise that any movement other than my head isShow MoreRelatedshort story1018 Words   |  5 Pagesï » ¿Short Stories:  Ã‚  Characteristics †¢Short  - Can usually be read in one sitting. †¢Concise:  Ã‚  Information offered in the story is relevant to the tale being told.  Ã‚  This is unlike a novel, where the story can diverge from the main plot †¢Usually tries to leave behind a  single impression  or effect.  Ã‚  Usually, though not always built around one character, place, idea, or act. †¢Because they are concise, writers depend on the reader bringing  personal experiences  and  prior knowledge  to the story. Four MajorRead MoreThe Short Stories Ideas For Writing A Short Story Essay1097 Words   |  5 Pageswriting a short story. Many a time, writers run out of these short story ideas upon exhausting their sources of short story ideas. If you are one of these writers, who have run out of short story ideas, and the deadline you have for coming up with a short story is running out, the short story writing prompts below will surely help you. Additionally, if you are being tormented by the blank Microsoft Word document staring at you because you are not able to come up with the best short story idea, youRead MoreShort Story1804 Words   |  8 PagesShort story: Definition and History. A  short story  like any other term does not have only one definition, it has many definitions, but all of them are similar in a general idea. According to The World Book Encyclopedia (1994, Vol. 12, L-354), â€Å"the short story is a short work of fiction that usually centers around a single incident. Because of its shorter length, the characters and situations are fewer and less complicated than those of a novel.† In the Cambridge Advanced Learner’s DictionaryRead MoreShort Stories648 Words   |  3 Pageswhat the title to the short story is. The short story theme I am going conduct on is â€Å"The Secret Life of Walter Mitty’ by James Thurber (1973). In this short story the literary elements being used is plot and symbols and the theme being full of distractions and disruption. The narrator is giving a third person point of view in sharing the thoughts of the characters. Walter Mitty the daydreamer is very humorous in the different plots of his dr ifting off. In the start of the story the plot, symbols,Read MoreShort Stories1125 Words   |  5 PagesThe themes of short stories are often relevant to real life? To what extent do you agree with this view? In the short stories â€Å"Miss Brill† and â€Å"Frau Brechenmacher attends a wedding† written by Katherine Mansfield, the themes which are relevant to real life in Miss Brill are isolation and appearance versus reality. Likewise Frau Brechenmacher suffers through isolation throughout the story and also male dominance is one of the major themes that are highlighted in the story. These themes areRead MoreShort Story and People1473 Words   |  6 Pagesï » ¿Title: Story Of An Hour Author: Kate Chopin I. On The Elements / Literary Concepts The short story Story Of An Hour is all about the series of emotions that the protagonist, Mrs. Mallard showed to the readers. With the kind of plot of this short story, it actually refers to the moments that Mrs. Mallard knew that all this time, her husband was alive. For the symbol, I like the title of this short story because it actually symbolizes the time where Mrs. Mallard died with joy. And with thatRead MoreShort Story Essay1294 Words   |  6 PagesA short story concentrates on creating a single dynamic effect and is limited in character and situation. It is a language of maximum yet economical effect. Every word must do a job, sometimes several jobs. Short stories are filled with numerous language and sound devices. These language and sound devices create a stronger image of the scenario or the characters within the text, which contribute to the overall pre-designed effect.As it is shown in the metaphor lipstick bleeding gently in CinnamonRead MoreRacism in the Short Stor ies1837 Words   |  7 PagesOften we read stories that tell stories of mixing the grouping may not always be what is legal or what people consider moral at the time. The things that you can learn from someone who is not like you is amazing if people took the time to consider this before judging someone the world as we know it would be a completely different place. The notion to overlook someone because they are not the same race, gender, creed, religion seems to be the way of the world for a long time. Racism is so prevalentRead MoreThe Idol Short Story1728 Words   |  7 PagesThe short stories â€Å"The Idol† by Adolfo Bioy Casares and â€Å"Axolotl† by Julio Cortà ¡zar address the notion of obsession, and the resulting harm that can come from it. Like all addictions, obsession makes one feel overwhelmed, as a single thought comes to continuously intruding our mind, causing the individual to not be able to ignore these thoughts. In â€Å"Axolotl†, the narr ator is drawn upon the axolotls at the Jardin des Plantes aquarium and his fascination towards the axolotls becomes an obsession. InRead MoreGothic Short Story1447 Words   |  6 Pages The End. In the short story, â€Å"Emma Barrett,† the reader follows a search party group searching for a missing girl named Emma deep in a forest in Oregon. The story follows through first person narration by a group member named Holden. This story would be considered a gothic short story because of its use of setting, theme, symbolism, and literary devices used to portray the horror of a missing six-year-old girl. Plot is the literal chronological development of the story, the sequence of events

Kohlberg s Stages Of Moral Development Essay - 1280 Words

Stephen Lavely 4-21-16 Col-299 Jacqueline Gray Reflection Essay I personally identify with many aspects of these papers. In Kohlberg s Stages of Moral Development, specifically in Stage 6, I identify with basing my principles and moral values on â€Å"equality and worth of all living things (Kohlberg)†.I definitely think all individuals are valuable and are of equal importance and deserve their individual liberties. As a whole, if a the liberty of each person isn t taken into consideration, it will be a great setback for humanity. The need to consider the inherent rights of everyone is found all throughout history. For example, during the time of slavery, many people viewed having slaves as something that is morally correct. According to Kohlberg s stages, many people do not reach stage six because they are too morally influenced by things like gaining peer approval, helping people just to get something out of it for yourself, and following social normalities. Today, we obviously know now that slavery is absolutely not acceptable. I perso nally identify with stage six because each individual needs to look past the seemingly objective moral frameworks of our society. Personally, education gives me a better platform to exercise these ideas. I would like to major in journalism for a multitude of reasons. One of them is the fact that combined with a good education, I can create works that, in a way motivate or inspire people to empathize with people. Just like when slaveryShow MoreRelatedKohlberg s Stages Of Moral Development2136 Words   |  9 PagesKohlberg’s stages of moral development were based on a moral philosopher by the name of Lawrence Kohlberg. His main interest was to observe children during growth to develop and conclude which stages they best fit into. After observing both adults and children, he concluded that, â€Å"Human beings progress consecutively from one stage to the next in an invariant sequence† (â€Å"Kohlberg’s Stages of Moral Development†). All of the 6 stages he cr eated, represent the morality in which a child or adult can beRead MoreKohlberg s Stages Of Moral Development815 Words   |  4 Pagescompare and contrast the moral developments of each. For this exercise, I have chosen to compare and contrast my thirteen year old autistic son, Matthew and my late grandfather, Merritt Cole who was 84 years old. Before delving into the subject matter, I feel compelled to provide background information on the stages of moral development according to esteemed psychologist Lawrence Kohlberg. According to Williams and Arrigo (2008), Kohlberg suggested that morality and moral reasoning proceed throughRead MoreKohlberg s Six Stages Of Moral Development1987 Words   |  8 PagesExam One 1. a. Kohlberg’s six stages of moral development are complex yet very applicable ideas to moral development. The whole point of his six stages is to set the foundation for one’s ethical behavior with a psychological approach. The first stage of moral development is the â€Å"punishment/ obedience orientation†, which refers to how people will only focus on the consequences of certain actions. For example, when a student in elementary school brings a toy weapon to school after being told notRead MoreKohlberg s Six Stages Of Moral Development1575 Words   |  7 Pagessix stages of moral development can be applied to corporations. Corporations are made up of individuals, and the corporate culture can contribute to an individual’s moral decision making. Mintz tells us that â€Å"an individual’s moral development can be influenced by corporate culture, especially ethics training.† (p. 58) Since the corporate culture can so heavily influence in dividual ethical decision making, the stage of moral development of the corporation is important. An example of Stage 2 preconventionalRead MoreThe Six Stages Of Kohlberg s Moral Development2377 Words   |  10 PagesEXAM – 1 BUS 522 – Dr. S. Jasso APU Summer 2016 1. MORAL DEVELOPMENT a. The six stages of Kohlberg’s moral development: Level I. Preconventional Morality †¢ STAGE 1: Punishment and Obedience – Right and wrong is determined by rewards and punishment. Our behavior is motivated by fear of being punished;; an example of this would be that most people will not steal for fear of being punished (i.e. going to jail). †¢ STAGE 2: Instrumental Relativist Orientation - aka – looking out for number oneRead MoreKohlberg s Theory Of Moral Development And Fowler s Stages Of Faith Development852 Words   |  4 Pagesso basic to human development that we sometimes overlook its importance.† (Macionis, Pg. 84) Both Lawrence Kohlberg and James Fowler developed theories on how people develop in stages. Both Kohlberg’s Theory of Moral Development and Fowler’s Stages of Faith Development contain 6 stages that people are believed to go through as they develop. Kohlberg’s theory is related to how people develop a sense of what is right and wrong. It was influenced by the work of Jean Piaget, on moral reasoning. He classifiesRead MorePiaget s Theory Of Cognitive Development And Kohlberg s Stages Of Moral Development1439 Words   |  6 PagesThe two life stages that I focused on are: Piaget’s Theory of Cognitive Development and Kohlberg’s Stages of Moral Development. According to psychologist Jean Piaget, kids progress through a progression of four basis phases of cognitive advancement. Every stage is stamped by the movements in how children comprehend the world. Following his perceptions, he reasoned that children were not less intelligent than adults, they simply think in an unexpected way. Through his perceptions of his kids, PiagetRead MoreKohlberg : Theory Of Moral Development997 Words   |  4 PagesLawrence Kohlberg: Theory of Moral Development Lawrence Kohlberg was a well known psychologist best known for his thorough research into the development and better understanding of the processes needed to grow into a well developed human being. Kohlberg grew up in New York City on October 25, 1927. Growing up in such a diverse area is what struck his interest in the development of all beings. In only one short year he received his bachelors degree and then went on to devote his career to study theRead MoreMoral Development : What Are Morals And How Are They Developed? Essay898 Words   |  4 PagesMoral Development: Jimmy What are morals and how are they developed? The word moral has many definitions to define its meaning. In this case the proper definition to define moral would be â€Å"of or relating to principles of right and wrong in behavior† (Moral, n.d.). This definition is pertaining to one’s judgment. Kohlberg is the psychologist who developed a theory on moral development. He used ideas from Piaget and developed his own theory. His theory will be discussed throughout this easy, whileRead MoreKohlberg s Theory Of Moral Development And Moral Maturity Essay1305 Words   |  6 PagesIntroduction: Lawrence Kohlberg (1927–1987) is the pioneer of the theory of stages of moral development and participated actively in the development of the fields of moral psychology and moral education. Kohlberg was especially inspired by Jean Piaget, a Swiss psychologist who created the theory of cognitive development. Mark Baldwin, John Dewey, and George Herbert Mead also influenced his thinking (Barger, 2000; Encyclopedia of Education, 2002). In this paper, I will analyze in-depth Kohlberg’s

Characteristics of Organisms Free Essays

The concept investigated was observing the various characteristics of organisms and classifying each of them into specific groups of organisms. This concept will help lead to answering the guiding question: How should the unknown organism be classified? because the unknown organism can be classified based on known characteristics on animal and plant cells. Animal and plant cells contain membrane-bound organelles including the nucleus, and therefore are eukaryotes. We will write a custom essay sample on Characteristics of Organisms or any similar topic only for you Order Now Plant and animal cells having varying organelles. For example, a plant cell has a cell wall that surrounds the cell membrane, while an animal cell does not have this structural feature. Plant cells also have chloroplasts in order to carry out photosynthesis and animal cells do not have this feature because they do not make their own food. Taxonomy is a field of science in which organisms are described, named, and classified. Taxonomy is a very crucial aspect to science because by giving various species unique names, they can easily be studied. With taxonomy, biodiversity can be understood more, and scientists can make predictions based off the knowledge of similar organisms. In the investigation, cheek cells (animal), Elodea cells (plant), Euglena cell (protist), and unknown cells were gathered and then observed under the microscope. For all the cell types, a wet mount was used because it can quickly and easily be prepared, and improves image quality as it does not alter the natural color of the specimen under the microscope. Only the cheek cell was stained with two drops of methylene blue because it will allow the structure in each cheek cell to be easily distinguishable. The characteristics of each cell was observed under the microscope and organized into various categories according to their color, size, shape, movement, organelles, and if they had a cell wall. Doing this allowed for a better understanding of plant and animal cells and help show the similarities and differences between the two. A magnification of 10x was used for the Euglena, because the various characteristics can be seen clearly with detail. A magnification of 40x was used for the Elodea cell, the cheek cell, as well as the unknown cell. Possible ways to reduce error was to not put so many drops when creating the wet mount because it can create bubbles which can interfere with what you are trying to observe under the microscope. Another possible way to reduce error was to not touch the slide with your finger when creating the wet mount. The slide should be held at its corners, then places on a paper towel so the sample organism can be gathered without any possible contamination from fingers. After conducting the investigation, the unknown specimen was observed to be a protist. When observing the specimen under the microscope, it had membrane-bound organelles including a nucleus, a cell wall, and a flagellum which allowed it to have quick swimming-like movements. Movement suggests that it is a protist because it is known that protists have the ability to search for their own food. Plant cells contain chloroplast and do not move, which indicates that the unknown specimen could not be a plant cell because it lacked chloroplast and was able to swim around. Animal cells are multicellular which shows that the observed specimen could not be an animal cell because it was observed to be unicellular. When comparing the unknown to the human cheek cell, it further supports that claim that it could not be an animal cell because of its very small size compared to the cheek cell. When the Euglena’s characteristics were observed, the unknown cell showed to have very similar traits, and this information was also used to easily identify the unknown specimen as a protist. This can overall explain that protists are categorized under the domain Eukarya and belong to the kingdom Protista. The protist can have very similar characteristics to other kingdoms, but it is neither plant, animal, or fungi. The results were compared to multiple groups whose unknown was a protist. They had very similar evidence on why the unknown was a protist, stating that it had membrane-bound organelles and it had the ability to move and search for its own food. The claim can be considered reliable and valid because all groups had similar observations that revealed the unknown to be a protist. How to cite Characteristics of Organisms, Papers

Colony Textile Mills free essay sample

History Colony Group is one of the leading and oldest Textile Manufacturing group in Pakistan. The 1st industrial venture of the group was in cotton ginning sector back in 1881. Gradually the group diversified in to flour milling in the early 1900s. First textile spinning plant was put up in 1946 under the name of Colony Textile Mills Limited. The Group further ventured in to Banking, Insurance, Cement, and Power Generation Distribution. By 1952 Colony Textile Mills Limited was a composite textile plant with a 120,000 spindles, 1,500 looms, and fabric finishing capacity in excess of 150,000 meters per day. Nationalization of 1972 took most of the business away, leaving Textile and Insurance in the Group. Presently, there are two companies in the group, namely, Colony Textile Mills Limited (CTM) with about 195,000 Spindles, and Colony Industries (Pvt. ) Limited (CIL), consisting of 35,000 Spindles and 418 Air Jet Looms. Width | Looms| | 190cm| 180| 176 Cam +12 Dobby + 12 Crank (20 Looms with Batchers)| 210cm| 24| 24 Cam Looms (4 Looms with Batchers)| 280cm| 26| 20 Cam + 6 Dobby| 340cm| 188| 174 Cam + 14 Dobby| Competitive Dimensions CIL is a very strong and only group that has 418 Looms in same place. This helps in fulfilment of large orders at high speed. If the looms are installed at different locations large orders cannot be processed because of factors like communication barrier and increased cost of transportation etc. Another unique thing CIL has is the Automatic Drawing in machine. When order of new quality is received it needs to be designed for the loom to work on. If manually this process is done the time required to feed the new design in the loom would be around 16 hours. The time CIL takes to do the same task is just 2 hours with better efficiency.This automated machine is only available at CIL and increases order fulfilment speed. The power requirement for the setup of 418 looms, compressor fleets and other support functions is 8MW. The cost of power i. e. electricity is reduced to a greater extent by manufacturing through its own power generation system which produces 10MW through Natural gas. Moreover for an uninterrupted supply of electricity CIL has its own grid station. Similarly CIL’s own compressors fleet decreases the cost of raw material i. e. compressed air which prevents the machinery from heating up and maintain humidity and temperatures.Capacity Capacity or the production of looms greatly depends upon the quality of fabric. If fabric is of high quality production will be less. The reason behind this is high quality fabric uses fine threads. Production also depends upon the number of threads used in manufacturing. 6 million meters per month approx production has been recorded by CIL. Initially there were 120 looms at CIL. Capacity addition was done in March 2005 and 154 looms were added. Capacity addition for the 2nd time was done at the end of 3rd quarter by adding 144 looms making production capacity of 6. 0 million meters fabric per month. Core Services and Value Added Services The core service of CIL is grey fabric manufacturing. They don’t provide internal information of accounts, operations etc. to external people. However they provide samples to their clients which are sales support. Field support is also not easy in this weaving business but they do rectify the error within the specified time. Fail Safing techniques Automated motion sensors Automated motion sensors stop the process of creeling, sizing and weaving whenever a thread breaks down or any error appears in the process. This prevents errors from increasing. Online Inspection SystemOnline Inspection system is a manual system by which errors can be checked by mills manager. The data is fed to the system by operators and is evaluated by mills manager for removal of errors. During Production Checks Technicians and operators are responsible for checking and removing the errors during production. After Production Checks Inspection and folding department rectifies error if it still exists before packing. After packing the order is randomly checked so that client gets error free order. Process Selection The type of processes they are using at the most basic level is Fabrication rocess that means Colony Industry converts their raw material i. e. raw yarn to grey fabric. Grey fabric is the form of fabric before printing or dying. This process of fabrication is termed as Weaving in the terminology of Textile business. Yarn flow is organized in the factory by process technology known as batch shop. Yarn is retrieved from yarn procurement department as the order is received for the production of grey fabric and then it is processed in the form of batches or order. Mill consists of 3 Units each having 2 Sheds which are control units. Hierarchy of authority is in Appendix. Each Unit is headed by Mills manger and so on. Production in charge are responsible for 60, senior technicians for 16 and Operators for 4-6 looms. Warping Creeling Quality Check Yarn High Spinning Mill Low Sizing Head Stock Warper Beams Drawing In Sizing Roll Inspection Bales Packaging Weaving Approve Pallets Disapprove Storage Treatable Treat Yes No Waste No Flow Chart Marketing department receives order and transfer production order to the mill. Mill staff plans the order and tells yarn procurement department for yarn purchase. This department purchases yarn from colony’s spinning mill and other spinning mills.The yarn is not stored at the mill but it is received from the source when needed. Once yarn is received by the mill it is sent to quality check department for inspection where yarn is weighed and tested for hair and tension. If the yarn is not approved, it is sent back to the source otherwise it is transferred to the next department. This yarn is in the form of spindles which is loaded on creeling machine manually. Then the process of warping starts in which these spindles are unrolled and rolled on the warping beams which are then transferred for sizing.In the process of sizing, starch and polyvinyl along with some other chemicals and water are cooked and applied to the yarn. This process makes yarn able to go through the next steps by increasing its strength and elasticity. After drying the yarn, ends are separated in a manner that they do not stick to each other. This dried yarn is rolled on temporary storage which has the size according to the width of the cloth known as sizing head stock. After the process of drawing in as explained previously, it is injected to the loom for the process of weaving. The temperature is controlled by a special system of compressor fleet.Once weaving is done, inspection of each inch of cloth is done for quality assurance where decision is made regarding acceptance, rejection and mending of cloth. After approval, it is sent for packing as mentioned in production order and if fabric is not approved, it is mended otherwise it is sent to the waste. Back Process: In Warping, the whole set-up is of Ben-Direct Benninger V 1080/2400. Colony Ind. has 6 Warping machines with the Creel Capacity of 1080 each. Each machine is with the electronic sensors for the tracing of broken ends. In Sizing, Colony has the Ben-Sizetech Zell KVE, Creel 32 WW/4000 machines.Colony has 4 Sizing machines, 3 with the Head Stock size of 4 meters. Total Creel Capacity ranges from 16 (1 m/c) to 28 (1 m/c) till 32 (2 m/c’s). The Sizing machine is with pre-wet technology with double dip sow-box. Colony has an additional facility of Beam Stacker which is not found anywhere else in Pakistan. Colony is equipped with 2 Beam Stacker from Formia Nova of Italy with total of 65 bars holding the capacity of 195 no of beams for Narrow 130 no of beams for Wider. DRAWING-IN Colony has the state of the art 2 Automatic Drawing-In machine which is found rare in Pakistan.One machine is from Staubli (Delta 110-4) which has the capacity of 150,000 ends/day filling with the speed of 140 threads/min. The 2nd machine is from ELM S. P. A (Super Vega) which has the 80 threads/min filling speed. Weaving Colony has the total production of 6. 00 million meters fabric/month with 418 looms all of Toyota JAT 710 in production. In the 190 cm section (Narrow looms), they have 180 looms, 24 with the batching motions. Folding machines has the total capacity of 25k/shift/machine. Rolling machine is with the production of 10000 meters fabric/shift/machine Quality Inspection/folding is the process for quality checks. In this process each inch of fabric is inspected. The quality of fabric depends upon the discretion of client and is checked according to the efficiency of loom stated in Production Order. Price also increases with the fineness of the fabric. During the process if any defect is found than it is decided according to the nature of the defect whether to allow it or treat the fabric. Then fabric is categorized into three grades A, B and C.A is finest category and is considered to be of export quality, while B and C are of lower quality. They follow 4 point system which allows maximum of 4 errors and is world wide accepted. Colony has fully equipped Quality Lab with all kind of testing equipments including the Uster Tester 4 for yarn checking. Quality Lab make sure that there is no compromise in the quality of the yarn used the fabric produced. The whole set-up has the check points from Quality Department from Back Process to Article, from Inspection to packing, thus resulting in the production of 1st class A-Grade fabric as committed.Colony has the Wrapping Reel from Mesdan Italy with the Model # S-389 A used for the making of lea. It follows the ASTM standard of D-1907-01. Auto Sorter is from Uster Switzerland with the Model PR 503 DR. Most Important machine in the Lab of colony is Uster UT -4 with the Model SE 400101-02100. Make of UT-4 is from Uster Switzerland for the checking of IPI’s in the yarn. For the checking of Hairiness in the yarn, colony has the Hairiness Tester from Zweigle Germany with the Model G-567. To check the Tear Strength of the fabric, colony has the Tear Strength Tester from Zweigle Germany with the model FX-3750.Their primary focus is quality because CIL is export based company. If quality is not up to the mark clients move to Bangladesh and China because they provide cheap products with low quality. Pakistani fabric is famous for its high quality and perfection. Recommendations: 1. Sales of local sector are dependent on few companies. The proportion of sales should be changed so that colony’s risk is minimized. This will also help in improving performance as it will result in sale increase. 2. Sale per order should be considered and goal should be â€Å"the more worth of order, higher should be the frequency of order. 3. Monitoring systems that allows online communication and control of looms should be installed to manage the system more accurately. 4. Employees should be decreased by bringing in automated creeling machine which reduces the time by automatically removing the spindles once the thread is removed from them. 5. Operations focus should be on wide looms as they have said that these wide looms have generated greater inflows. 6. Capacity addition should be kept in view as it has been around 3 years now before the last addition was made. 7.Training of employees by sending them to technical institutes abroad should be done as fail safing technique to reduce the chance of defect in the fabric. 8. Colony has fewer inflows in exports and greater in local therefore sales efforts should be engaged to increase local orders and increase inflows from exports. 9. Colony should use ingredient branding like they can market their cloth by informing clients about the brand of Looms Company have installed. 10. Operations policy should be made and reviewed continuously. Every employee should be involved in designing the policy. Appendix

Design Theory Essay Example

Design Theory Essay Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean ultrices diam vel lorem gravida accumsan. Aenean sit amet convallis mi. Quisque tempor mauris consequat metus sollicitudin rutrum. In sagittis vel ipsum quis sodales. Maecenas sollicitudin massa dui. Maecenas eu leo pulvinar, ullamcorper ipsum at, aliquet urna. Ut semper, dolor rutrum scelerisque volutpat, sem nisi maximus turpis, fringilla luctus tortor felis nec nibh. Nam consequat venenatis lacus, eget sagittis leo scelerisque quis.

Thoreaus ideas Essay Example

Thoreaus ideas Essay Example Thoreaus ideas Essay Thoreaus ideas Essay 1)  Ã‚  Ã‚  Ã‚  Ã‚   Can you find examples of Thoreaus ideas that are utilitarianthat if carried out would provide the most useful approach to human needs and problems?Henry David Thoreau frequently asks rhetorical and often metaphorical questions trying to make his readers think. Book â€Å"Walden†, mainly part â€Å"Economy†, is full of such ideas and statements. Most of this chapter deals with how Henry Thoreau redefines and obtains necessaries of life so that he feels the need for nothing else. In such a way, he can buy himself the broad margin of time which he needs spiritually and intellectually. For Thoreau, such necessities are Food, Shelter, Clothing and Fuel. According to Thoreau, these four things are the ones each person needs to live a complete and mature life. All other things are just the bargain of life which can be refused from.One of the examples of Thoreaus ideas that are utilitarian might be a story about Indian man who learnt how to make baskets. He thinks that if he made the baskets, thus, it is the responsibility of white man to purchase them. However, Indian man did not realize that he did good thing only for himself (learnt skills to make baskets) since white man did not need those baskets at all, whether they are done of high or poor quality. Thoreau considers this problem as the main one in everyday life and tells the readers that one thing which is good for one person is not always good for another one.Another example of utilitarian ideas is clothing which serves â€Å"first, to retain the vital heat, and secondly, in this state of society, to cover nakedness†. However, Henry Thoreau was not prude about clothes and treated it as a simple mean of life (not a treasure as noble people might think).2)  Ã‚  Ã‚  Ã‚  Ã‚   How useful, how reasonable, how appealing do you think Thoreaus ideas are today? What lessons (if any) does Thoreau have to teach us? How can we apply such lessons to the modern era?Many ideas of T horeau can be applied to everyday life in modern era. For example, his statement in â€Å"Economy† part of the book â€Å"the mass of men led lives of quiet desperation† can be referred to most readers who feel quietly desperate about the way daily life seems to restrict them. Certainly, every person decides what his/her life necessities and restrictions are. However, because of routine in life many people have â€Å"no time to be anything but a machine†. That is why, Thoreau advises to be a free man â€Å"like the cypress† realizing the most useful and necessary things in life while refusing from things that make our life dull. His phrase â€Å"look through each other’s eyes† inspires readers to look at their lives from other corner and rethink it as Thoreau himself was rethinking his own life.One of his other thoughts is that Nature has adapted to us no matter what our strengths and weaknesses are. This statement should be implemented in a ny time. The same as Nature, we should adapt to its changes and treat it with the same level of respect. Because of Nature we are what we are. Thoreau’s opinion about Nature is especially important nowadays when climate conditions change dramatically in some regions. Considering his opinion, our unwise actions are the main reason of Nature harmful changes.Thoreau’s statement â€Å"men have become the tools of their tools† is even true nowadays because we are dependent on high tech, computers, electricity, and other innovations. Under the conditions of modern era, people stop observing and respecting basic things like nature, human relations, and other being mostly influenced by rapid technical development of the country they live in.All statements and ideas of Henry Thoreau come to one paradox which is typical for him – â€Å"The more you have of such things the poorer you are†. This paradox depends on wealth and poverty definitions of Thoreau made during the whole chapter â€Å"Economy†. Thoreau suggests that â€Å"it is the best to avoid the beginnings of the evil† when we have at least opportunity to stop this process until it is too late.

Argument research Essay Example | Topics and Well Written Essays - 3000 words

Argument research - Essay Example Decades back, the female workers were considered not good for the family lives, because according to men’s perception, woman is only for household working and thus she should not work outside the boundary of her home. Now this perception is a little bit changed. Women are working in many of the fields but still facing a biased behavior in the financial matters, as men are receiving more wages than women. Men are receiving more wages as compare to women, even when both of them have same qualifications and working in the same position. In addition, this is not confined to any particular society or country rather everywhere women are facing this similar situation. Whether we talk about western countries or the eastern ones, the wage gap between the men and the women exists. There is always a discussion on this topic of biased behavior regarding wages among men and women. Many of the researchers work on the topic of unequal pay and wages for the females. Different research studies have clearly shown the reason and factors, which actually create a pay gap between the males and the females. However, the positive thing is that now in the 21st century women are more powerful to fight for their rights. They can stand up for receiving their rights and an equal wage system is their true right. This strength is only possible because of the education and knowledge level in the females (Hughes 631). According to some of the education experts’ research analysis education always creates awareness in the human beings. In addition, because of this education women are now powerful regarding their fight for rights. The reason for increase in the pay system can be the changing role of women in the labor work force. In the past decades the women were not involved in the hard works but now there is no single field where women are not working and giving their best. Earlier it was considered that women may not take any

Aristotle Contemplating the Bust of Homer by Rembrandt Essay

Aristotle Contemplating the Bust of Homer by Rembrandt - Essay Example The essay "Aristotle Contemplating the Bust of Homer by Rembrandt" analyzes Rembrandt van Rijn's "Aristotle Contemplating the Bust of Homer". The painting depicts that Homer is blind, with his eyes brown voids, which guide the eye into a deep darkness. The sightless eyes of Homer’s bust are innocent and profound, which depicts his face being humble and weak and wearing a simple shift. Aristotle’s eyes are black, and they look wanly, like he knows too much. It makes the viewer feel that time has collapsed, and the viewer is directly communicating with the philosopher the way he communes with Homer. Alexander the Great is depicted in a medallion that hangs from a golden chain in Aristotle neck, of whom he had tutored. It can be noted that Aristotle is contemplating the worldly success worthiness, which is material rewards, as opposed to upholding spiritual values. The gesticulates of the hands, depicted by the sleeves that have cascaded and the show that is playing over t he brow and eyes of Aristotle support the previous interpretation that he does not care about the spiritual values. The paint was painted for Antonio Ruffo, who was great Sicilian collector who also referred the comparison of touch and sight by Aristotle. The bust of Home portrait can be referred to as a legendary figure that comes from three centuries earlier. Therefore, it depicts that Aristotle is contemplating on a portrait that depicts a remote past. The artist wants to acknowledge that to some degree any portrait is a fiction.

Position Paper Essay Example | Topics and Well Written Essays - 500 words - 1

Position Paper - Essay Example Considering the issue, should the use of marijuana as medicine be legalized? The argument has both the pros and cons. Supporters have their viewpoint as marijuana was found to be effective in treating fatally ailing patients. This group encompasses physicians especially those dealing with chronic illness such as AIDS and cancer. The two major groups supporting the legalization of marijuana are Physicians Association for AIDS and National Lymphoma Foundation. Physicians instituted that marijuana was found to stimulate appetite in AIDS patients and thereby providing them confidence to struggle treacherous consequences. Marijuana was also found to be effective in glaucoma patients, cancer cases and other fatal diseases. Marijuana works as a wonder drug for these ailing cases as it encourages lifesaving treatment such as chemotherapy with ease and comfort (Term paper on Legalization Of Marijuana.). On the contrary, the anti-marijuana group such as Drug Enforcement Agency and Police Department present a view that marijuana is a dangerous drug and provides an addiction to the patient, therefore should not be included in the list of prescribed drugs. They portray an analysis where marijuana was found to display harmful effects similar to cocaine and morphine, although to a lesser degree (Term paper on Legalization Of Marijuana.). Even though, two decades of constant research efforts could not substantially establish that marijuana possesses medical significance, moreover, drugs cannot be approved in smoking type. Marijuana displayed some of the harmful consequences in some AIDS patients due to its potential in reducing white blood cells which are the defense cells of human body. Additionally, if marijuana is legalized it is bound to enhance drug offense or in other terms legalization of marijuana is a green signal to the legalization of drug abuse. Considering both the viewpoints, it could be wrapped up that marijuana is a wonder drug for relentlessly ailing cases

Role of the Brand in Developing Customer Loyalty

Role of the Brand in Developing Customer Loyalty INTRODUCTION 1.1 Nature of Assignment  · My project is about â€Å"The Role of Brand in the Development of Customer Loyalty†.  · Its the part of MBA and it is the requirement of my institute, â€Å"THE UNIVERSITY OF WALES†, for the completion of our degree.  · The purpose of project is to determine the role of brand in the development of customer loyalty. After completion of this project I can easily understand that how brand helps in the development of customer loyalty.  · I am doing work on this project to collect data and other relevant information to build a relation between role of brand and customer loyalty and to prove that brand plays an important role in the development of customer loyalty.  · It is my project which is being supervised by a senior person allocated by my institute.  · In order to make my project more reliable field data will also be collected and analyzed.  · Data from the pre-research on this topic will also be studied to make my project well designed and easily understandable.  · From the company point of view my research work will be helpful to understand the relationship between brand and customer loyalty. 1.2 The Rationale for this Study * Literature review has proved that customer loyalty affects by brand. * Different work on this topic has been done which is in chapter# 2. * It is a moralize agreement that brand affects customer loyalty. * I will try to test this claim that the role of brand in the development of customer loyalty with the help of this project using primary and secondary research. * In UK context it would be useful contribution towards this field. * This research will be helpful in understanding the role of brand in the development of customer loyalty. * In local environment findings from this project will be used in number of groups including companies, scholars and also researchers. 1.3 Brand In marketing, a brand is a collection of feelings toward an economic producer. Feelings are created by the accumulation of experiences with the brand, both directly relating to its use, and through the influence of advertising, design, and media commentary. A brand is a symbolic embodiment of all the information connected to a company, product or service. A brand serves to create associations and expectations among products made by a producer. A brand often includes an explicit logo, fonts, color schemes, symbols, which are developed to represent implicit values, ideas, and even personality. Concepts Some marketers distinguish the psychological aspect of a brand from the experiential aspect. The experiential aspect consists of the sum of all points of contact with the brand and is known as the brand experience. The psychological aspect, sometimes referred to as the brand image, is a symbolic construct created within the minds of people and consists of all the information and expectations associated with a product or service. The nicest approach to brand building considers the conceptual structure of brands, businesses and people. 1.4 Brand Loyalty Brand loyalty is the ultimate goal a company sets for a branded product. Brand loyalty is a consumers preference to buy a particular brand in a product category. It occurs because consumers perceive that the brand offers the right product features, images, or level of quality at the right price. This perception becomes the foundation for a new buying habit. Basically, consumers initially will make a trial purchase of the brand and, after satisfaction, tend to form habits and continue purchasing the same brand because the product is safe and familiar. Brand loyalists have the following mindset: * â€Å"I am committed to this brand.† * â€Å"I am willing to pay a higher price for this brand over other brands.† * â€Å"I will recommend this brand to others.† Importance of Brand Loyalty There are three main reasons why brand loyalty is important: Higher Sales Volume The average United States Company loses half of its customers every five years, equating to a 13% annual loss of customers. This statistic illustrates the challenges companies face when trying to grow in competitive environments. Achieving even 1% annual growth requires increasing sales to customers, both existing and new, by 14%. Reducing customer loss can dramatically improve business growth and brand loyalty, which leads to consistent and even greater sales since the same brand is purchased repeatedly. Premium Pricing Ability Studies show that as brand loyalty increases, consumers are less sensitive to price changes. Generally, they are willing to pay more for their preferred brand because they perceive some unique value in the brand that other alternatives do not provide. Additionally, brand loyalists buy less frequently on cents-off deals these promotions only subsidize planned purchases. Retain Rather than Seek Brand loyalists are willing to search for their favorite brand and are less sensitive to competitive promotions. The result is lower costs for advertising, marketing and distribution. Specifically, it costs four to six times as much to attract a new customer as it does to retain an old one. 1.5 Customer Loyalty When a consumer finds that a particular brand is delivering the best products and services for him and that brands solves his problems with their products, he begins to identify that brand with a certain quality and develops a loyalty for it. In fact, if you have a customer who is committed to your brand, chances are that he will choose your product or service over the others that are available in the market. Customer loyalty plays a major role in making your business successful. If you are capable of retaining as much as 5% of your old customer base, then your business can grow up to 75%. Another great thing about your old customers who rely on you is that they will tell their friends, family and acquaintances about your products and services. In this manner, your business will get the best kind of advertising possible. Similarly, a customer who does not like your products might do some negative marketing for you, so you need to be on your toes and ensure that all your customers are satisfied with you. This will help you convert your prospective customers to your clients. 1.6 The Role of Brand in the Development of Customer Loyalty In order to keep your old customer base alive and loyal towards your brand. You need to have something unique about your brand. If you are able to have a unique feature that your customers love, then chances are that your customers will stick to your company and even tell others about it. The key is to develop this USP or Unique Selling Point in order to entice the customers and keep them loyal. If your customer is aware of your USP and benefits from it, you will get a brand loyalty that will be enough to keeps your business booming. Customer loyalty is more than simple repurchasing, however. Customers may repurchase a brand due to situational constraints, a lack of viable alternatives, or out of convenience. Such loyalty is referred to as spurious loyalty. True brand loyalty exists when customers have a high relative attitude toward the brand which is then exhibited through repurchase behavior. This type of loyalty can be a great asset to the firm. Customers are willing to pay higher prices, they may cost less to serve, and can bring new customers to the firm. 2. LITERATURE REVIEW To determine the role of brand in the development of customer loyalty some articles have been studied. After studying these articles we came to know that how much research has been done by different persons on this topic. Previous research putts light on different kinds of factors related to development of customer loyalty that how customer loyalty can be measured and how properly or effectively brand can be managed and implemented. And what models can be used to make a particular brand more successful. Previous research also explains that what factors are responsible for the decline of a brand. So we came to know about loyalty that a customers loyalty can be determined by studying that how repetitively customer make purchasing of products of a particular brand when some others alternatives are available to customers. Several studies have been conducted in this area following are the list of some key articles and a brief description will be given following. 2.1 Summaries of Articles 1st article is about Brand Loyalty which is being studied by Nancy Giddens, Agricultural Extension Value Added Marketing Specialist. Brand Loyalty has been proclaimed by some to be the ultimate goal of marketing. In marketing, brand loyalty consists of a consumers commitment to repurchase the brand and can be demonstrated by repeated buying of a product or service or other positive behaviors such as word of mouth advocacy. True brand loyalty implies that the consumer is willing, at least on occasion, to put aside their own desires in the interest of the brand. Brand loyalty is more than simple repurchasing, however. Customers may repurchase a brand due to situational constraints, a lack of viable alternatives, or out of convenience. Such loyalty is referred to as spurious loyalty. True brand loyalty exists when customers have a high relative attitude toward the brand which is then exhibited through repurchase behavior. This type of loyalty can be a great asset to the firm: customers are willing to pay higher prices, they may cost less to serve, and can bring new customers to the firm. For example, if Joe has brand loyalty to Company A he will purchase Company As products even if Company Bs are cheaper and/or of a higher quality. This article is about decline of brands by James Surowiecki. The truth is weve always overestimated the power of branding while underestimating consumers ability to recognize quality. When brands first became important in the US a century ago, it was because particular products Pillsbury flour or Morton salt offered far more reliability and quality than no-name goods. Similarly, many (and arguably most) of the important brands in American history Gillette or Disney became successful not because of clever marketing, but because they offered something you couldnt get anywhere else. (Gillette made the best razors; Disney made the best animated movies.) Even Nike first became popular because it made superior running shoes. Marketers looked at these companies and said they were succeeding because their brands were strong. In reality, the brands were strong because the companies were succeeding. Over time, certain brands came to connote quality. They did provide a measure of insurance which in turn made firms less innovative and less rigorous. (Think of the abominable cars General Motors, Ford, and Chrysler made in the late 1960s through the 1970s remember the Pinto? in part because they assumed that they had customers for life.) That sense of protection is eroding in industry after industry, and instead of a consumer economy in which success is determined in large part by name, its now being determined by performance. The aristocracy of brand is dead. Long live the meritocracy of product. This article is about customer engagement by Richard Sedley. Customer Engagement refers to the engagement of customers with one another, with a company or a brand. The initiative for engagement can be both consumer- or company-led and the medium of engagement can be on or offline. A customers degree of engagement with a company lies in a continuum that represents the strength of his investment in that company. Positive experiences with the company strengthen that investment and move the customer down the line of engagement. This article is about Brand Engagement by Watson Wyatt. Brand Engagement is a term loosely used to describe the process of forming an attachment (emotional and rational) between a person and a brand. It comprises one aspect of brand management. What makes the topic complex is that brand engagement is partly created by institutions and organizations, but is equally created by the perceptions, attitudes, beliefs and behaviors of those with whom these institutions and organizations are communicating or engaging with. As a relatively new addition to the marketing and communication mix, brand engagement sits in the space between marketing, advertising, media communication, social media, organizational development, internal communications and human resource management This article is on Brand management by Neil H. McElroy. Brand management is the application of marketing techniques to a specific product, product line, or brand. It seeks to increase the products perceived value to the customer and thereby increase brand franchise and brand equity. Marketers see a brand as an implied promise that the level of quality people have come to expect from a brand will continue with future purchases of the same product. This may increase sales by making a comparison with competing products more favorable. It may also enable the manufacturer to charge more for the product. The value of the brand is determined by the amount of profit it generates for the manufacturer 3. RESEARCH METHODOLOGY Research methodology will be discussed in the following section. 3.1 Theoretical Framework The dependent variable, customer loyalty of branded casual wear companies depend upon two independent variables which are price and awareness. Most of the people in Pakistan belong to middle class and they prefer to buy products of low price with good quality. So poor quality of these companies has affected its sale as well as customer loyalty. We know that awareness of any product plays an important role to increase or decrease the customer loyalty. The quality and comfort of branded products are close to local brands. Similarly the awareness of the branded casual wearing is low because of less impressive advertisement. So, it is clear that the sale and customer loyalty is low because of high price and unawareness. 3.2 Research Objectives Following are the objectives of this study: 1. To determine the importance of branding in creating customer loyalty. 2. To identify the characteristics of a brand that help in brand loyalty. 3. To investigate the reasons for brand preference. 4. How brand loyalty can be developed? 5. What makes the customer loyal? 6. To make recommendations for developing customer loyalty through branding. 3.3 Operationalization Customer Loyalty In this, we will measure the customer loyalty whether the people are buying it or not and why. We have price and awareness as an independent variable and we will measure customer loyalty for different types of the branded casual wearing. Awareness Awareness is an independent variable and we will measure it by the following indicators: i) By asking the people whether they are aware or not. ii) If yes, then from which media vehicle they became aware of it e.g. Newspapers, Magazines, T.V, Radio, Bill boards, word of mouth etc. Methodology Used To perform this task, research was conducted in such a way that reflected the awareness towards branded casual wearing. The primary source of data collection was used and the instrument for data collection was personally administered Questionnaire. This questionnaire was administered personally due to sampling information, administrative control, and helping the respondents in answering technical questions. The population of the research consists of ultimate consumers. Therefore Convenience Sampling technique was used. 3.4 Research Design The purpose of this research was to establish the relationship between independent variables high price awareness and the dependent variable customer loyalty. This is a field study because it examined the relationship between the variables. For this purpose questionnaire was developed to get response of the people. Neither the variables were controlled nor was artificial setting created for the study. The unit of analysis for this study is an individual and tool of data collection is questionnaire. For data collection we have used convenience sampling technique. Procedure Used Standardized questionnaire was designed for consumers. The questionnaire was developed in order to make it comprehensive, so as to enable the researcher to collect all needed information from consumers. The questionnaires was distributed and filled in by the consumers. Methods of Data Collection Population consisting of people who are using the branded casual wears were considered for the collection of data. Survey questionnaire was thus used to collect data from respondents in different areas and University of the Central Punjab. Tool for Data Collection Tool to collect data was survey questionnaire which was very carefully designed. It consisted of all the types of questions i.e. dichotomous questions and multiple choices. So as to acquire in depth knowledge from the consumers about the research problem. After preparation of questionnaire, it was shown to kind teacher for changes in it. Pre-testing After developing and getting it approved, 5 copies of the questionnaire were filled out by the senior students of the University. The respondents faced only few problems which were then replaced and made it easier and comprehensive. After pre-testing 50 copies were again distributed among the public and students. Sampling Techniques We have selected the samples which gave maximum representatives of target market. These samples gave more reliable and accurate information because they are end users of branded casual wears and can provide better information about research problem. Nature of the Study The research study was applied research because it was performed to find solution of problem. Why customer loyalty of branded casual wears is lower. After finding solution of problem, companies implement it to rectify problem situation. Purpose of Study The research has two main purpose first purpose is aimed at to be completed as a requirement of course. Second purpose was to study the impact of important factors that affect customer loyalty of branded casual wears. Some of important factors to be studied were: * Demographic factors like age, income occupation * Quality * Price * Brand name * Availability * Advertisement All these factors were studied to find out all possible ways to maintain and to improve factors such as availability, quality, price, advertisement etc. Study Setting This is a field study because it examined attitude and behavior of the people towards low demand for branded casual wears. For this purpose we had surveyed different areas and got filled in the questionnaires from students. Variables were neither controlled nor manipulated and no artificial setting was created for the study. Time Horizon The data for this research was collected over one month period. Field Work We had 50 sample sizes. We went to the commercial and business areas to fill this questionnaire. The areas consisted of Green heith markets and white city commercial markets. During our field work, we faced a few problems like negative responses from the respondents. Some of the persons hesitated refused to fill questionnaire. But we faced all problems boldly as a good researcher. 3.5 LIMITATIONS OF THE RESEARCH STUDY Our research has following limitations: 1) Lack of time 2) Cost for collecting data. 3) Sample size is small. 4. ANALYSIS OF SURVEY QUESTIONNAIRE, INTERPRETATION OF DATA AND TABULATION REPRESENTATION TABLE NO.1 Do you prefer branded clothes? Response Frequency %age Yes 41 82% No 9 18%_ Total 50 100__ According to our analysis 82% respondents preferred branded clothes while 18% respondents out of our selected samples did not prefer branded clothes. So our analysis shows that majority of the people prefer branded clothes. TABLE NO.2 Brand is important for which item of clothing? Items Frequency %age Shirt 10 20% Jeans 22 44% Casual wears 18 36% Total 50 100% 20% of respondents preferred branded shirts, 44% of respondents preferred branded jeans while 36% of respondents preferred branded casual wears. So according to our analysis its clear that majority of people prefer branded jeans. TABLE NO.03 Why do you prefer branded clothes? Strongly agree Agree Disagree Strongly Disagree Total High Quality 24 (48%) 18 (36%) 6 (12%) 2(4%) 50 Comfort 26 (52%) 15 (30%) 8 (16%) 1 (2%) 50 Durability 25 (50%) 18 (36%) 5 (10%) 2 (4%) 50 This graph shows that 48% respondents are strongly agreed, 36% respondents are agreed, 12% respondents are disagreed and 4% respondents are strongly disagreed that they prefer branded clothes due to high quality. 52% respondents are strongly agreed, 30% respondents are agreed, 16% respondents are disagreed and 2% respondents are strongly disagreed that they prefer branded clothes due to comfort. 50% respondents are strongly agreed, 36% respondents are agreed, 10% respondents are disagreed and 4% respondents are strongly disagreed that they prefer branded clothes due to durability. So majority of people prefer branded clothes due to comfort. TABLE NO.04 Which of the following element is important for your choice of the branded item? Elements Frequency %age Product features 31 62% Price 14 28% Promotion 04 08% Placement 01 02% Total 50 100_ This graph shows that 62% respondents preferred product features, 28% respondents preferred price, 8%respondents preferred promotion and 2% preferred placement for the choice of branded items. So our analysis shows that product feature is the most important element for the choice of branded items. TABLE NO.05 Approximately, how many times do you buy your clothes? Buying Period Frequency %age Once a week 02 04% Once every 2 weeks 00 00% Once a month 08 16% At the beginning of season 10 20% During the sales period 00 00% During the Christmas Festivities 00 00% As the need arise 15 30% Occasionally 13 26% Rarely 02 04% Others 0 00% Total 50 100% This graph shows that 30% respondents are used to buy clothes as the need arises. So majority of people go to buy clothes as the need arises. TABLE NO.06 From where do you usually buy clothes? By the use of Frequency %age Catalogues 05 10% Magazines 07 14% Internet 03 06% Open Market 35 70%__ Total 50 100%_ Above graph shows that 70% of respondents prefer to buy from open market. 6% respondents through internet, 14% respondents use magazine and 10% respondents use catalogues to buy clothes. So majority of people go to buy clothes from open market. TABLE NO.07 How influential is advertising in your purchase of branded wears? Advertising Frequency %age Very Influential 09 18% Influential 22 44% Slightly Influential 10 20% Not Influential 07 14% Dont Know 02 04%_ Total 50 100__ Above graph shows that 18% of respondents are much influenced, 44% are influenced, 20% are slightly influenced, 14% are not influenced by advertising to purchase branded clothes while 4% of respondents do not know about it. So our analysis shows that majority of people are influenced by advertising to purchase branded clothes. TABLE NO.08 If a company wants to advertise to you, which of the following medium would be most effective in gaining consumers? Medium Frequency %age TV 24 48% Radio 00 00% Magazines 10 20% Newspaper 01 02% Billboards 11 22% Internet 03 06% Others 01 02% Total 50 100% 48% respondents told that T.V is the most effective advertising media. So our analysis shows that majority of people are influenced by advertising through T.V. TABLE NO.09 How influential is a celebrity endorsement in your decision to purchase branded clothes? Celebrity Frequency %age Very Influential 05 10 Influential 15 30 Slightly Influential 13 26 Not Influential 12 24 Dont Know 05 10 Total 50 100 30% respondents told that they are influenced by a celebrity to make their decisions to purchase branded clothes. So our analysis shows that branded clothes should be advertised through a celebrity. TABLE NO.10 How influential are other consumers opinions of a brand in your perception of that brand? Other Consumers Opinion Frequency %age Very Influential 14 28 Influential 19 38 Slightly Influential 12 24 Not Influential 02 4 Dont Know 03 6 Total 50 100 This graph shows that 38% respondents are influenced by other peoples opinion. So company should achieve more and more market reputation. Table No.11 When buying clothes, you: Buying clothes Frequency %age Go directly in a particular shop 31 62 Go round in various shops 19 38 Total 50 100.00 62% respondents go directly to purchase branded clothes in a particular shop while 38% respondents go round in various shops. So a company should have more physical outlets to capture market. Table No.12 How would you rate the following statements? Strongly Agree Agree Disagree Strongly Disagree I wear only well known brands 6 30 9 5 I buy clothes depending on their colors 8 31 6 5 I buy styles that suit me rather than what is fashionable 15 31 3 1 I only buy the style that my friends wear 3 15 23 9 I only buy the latest fashion as long as they suit me 16 20 12 2 I create my own fashion rather than follow it 4 27 14 5 I tend to stick to classic styles that wont date 1 26 19 4 I wear only clothes that are widely available 1 21 23 5 I hate going round for clothes and I let others buy my clothes 2 25 14 9 I search for sales and low prices 18 12 10 10 30 respondents out of 50 are agreed that they wear only well known branded clothes, 31 respondents are agreed that they buy clothes depending on their colors, 31 respondents are agreed that they buy styles that suit them rather than what is fashionable. 23 respondents are disagreed that they only buy the style that their friends wear. 20 respondents are agreed that they only buy the latest fashion as long as they suit them. 27 respondents are agreed that they create their own fashion rather than follow it. 26 respondents are agreed that they tend to stick to classic styles that wont date. 23 respondents are disagreed that they wear only clothes that are widely available. 25 respondents are agreed that they hate going round for clothes and they let others buy their clothes. 18 respondents are strongly agreed that they search for sales and low prices. Table No.13 How important would you rate the following factors in influencing the choice of clothes purchased? Almost Always Sometimes Rarely Never Fashion Magazines 8 20 11 11 Beauty Magazines 6 10 14 20 Television 18 13 15 4 Radio 9 13 14 14 Newspapers 10 25 7 8 Billboards 9 33 8 0 Cinema 8 15 8 19 Promotional Leaflets 3 20 10 17 Internet 17 12 15 6 Others 0 0 0 0 Majority of people are influenced by fashion magazines, T.V, news paper, billboards, promotional leaflets and internet while they are not influenced by beauty magazines, radio and cinema to make the choice of branded clothes. So a company should focus to advertise through T.V and billboards. TABLE NO.14 Do you think that wearing branded clothes would reflect? Strongly Agree Agree Disagree Strongly Disagree Confidence 32 17 1 0 Superior Image 14 29 5 2 Exclusivity 13 32 5 0 Snob Appeal 11 28 9 2 32 respondents are strongly agreed that wearing branded clothes show level of confidence, 29 respondents are agreed that wearing branded clothes reflect superior image. 32 respondents are agreed that branded clothes reflect exclusivity and 28 respondents told that its a snob appeal. So our analysis shows that majority of people purchase branded clothes due to high level of confidence, superior image, exclusivity and snob appeal. TABLE NO.15 Criteria used for the selection of specific brand? Selection Criteria Frequency %age Well known brand name 24 48% Brand shows the quality 18 36% Brand offers incentives 08 16% Total 50 100% The graph and its analysis show that criteria used for selection of specific brand is well known brand name. TABLE NO.16 Which brand is preferred by customer? Preferred Brand Frequency %age Offer more services 10 20% High price with high quality 26 52% Low price with high quality 14 28%_ Total 50 100% 52% respondents told that only that brand is preferred which provides high quality with high price. So a company should mainly focus on high quality. TABLE NO.17 What attracts you more to select a specific brand? Attraction Frequency %age More advertisement 06 12 Market reputation 11 22 Existing customers satisfaction 33 66 Total 50 100 66% respondents told that existing customers satisfaction attracts more to select a specific brand. So majority of people are influenced by existing customers opinion. TABLE NO.18 Why most people prefer local brand? Attraction Frequency %age Less price 26 52 Easy availability 6 12 Same features like imported brand 18 36 Total 50 100 This graph shows that most of the people prefer branded clothes due to less price. TABLE NO.19 Local brand captures market due to Attraction Frequency %age

Terrorism and Forces of Change :: Essays Papers

Terrorism and Forces of Change For millennia, the globe has throbbed with human loss due to acts and motivations of terrorism. Today, in the front hall of Buntrock Commons, a mural hangs above the door. Within the last 20 years, international terrorism has escalated to fantastically catastrophic proportions. Today, we look with wider eyes upon the replica of Pablo Picasso’s Guernica. One year ago, terrorists pulled our country into the reality of the world with a horrific act of violence. Grim and gripping, Guernica is now before us. What forces have changed in our world to bring this 75-year-old Spanish mural to hang in our hall with renewed significance? We have finally recognized international terrorism as part of our country’s reality. We are now forced to account for desperate acts of terrorism in real, personal terms. According to Hughes, there exist roughly nine forces of change in the political world today. As outlined in Continuity and Change in World Politics: Competing Perspectives, each force offers some inference into the reality of intercontinental dynamics. Yet this framework of forces cannot be of use without establishing a simple understanding: Where there is dissatisfaction with life prompted by greed, injustice or other source within a minority, and a specific and ruthless will among the dissatisfied to seek violence as a means of change, there will be terrorism. Modern threats to our governments today are simply the escalation of this violent will across continental boarders. In accounting for terrorism, the truly relevant and crucial questions at hand are thus: how do we prevent horrific acts of violence mot ivated by social unrest and how do we administer and alleviate the unrest? Hughes does not offer a response, but does seek to describe our political world of today. The dynamics of political demographics, food sufficiency, the transition of our energy uses, and the reactions to human choices in our environment are forces that contribute to our current global system. No number of individual inquiries into singular forces will produce a profound understanding of international terrorism. It is only when these forces are viewed in conjunction with Hughes’ forces of Global Economic Reconstructing and the Rise and fall of the Global position that a context for international terrorism emerges. The rise to power of one country through the strengthening of its economy and the profitable produce of its population can hinder or even cripple another country, thus creating turbulence among groups of people.